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The more bubbles the better! With a 6-month tour in mind, what better way to kick it off then making a statement at SXSW 2024?
In collaboration with the Geneo Glo2Facial team, Turnkey source the perfect location to takeover in Austin. Activating at the Garage Cocktail Lounge gave the takeover an intriguing theme as participants were able to wine and dine inside an actual parking lot. With three decked out bubble bugs parked in front; you could not just walk by without seeing what was inside.
Turnkey’s operations team worked with local vendors to transform the Garage into a bubble speakeasy. The event lasted four days long allowing different types of programming throughout the weekend from training local provider staff on Glo2Facial’s technology to hosting VIP events for shareholders of the company. Throughout the weekend the site had lines blocks away as the public was eager to experience the brand.